SECTION 84.80. Names and Advertising

(a) A licensed driver training provider must not conduct business or advertise under a name that is not distinguishable from a name used by any other licensed driver training provide, or tax-supported educational establishment in this state, unless specifically approved in writing by the department.

(b) Use of names other than the approved provider name may constitute a violation of this section.

(c) Branch providers must conduct business using the same name as the primary driver education provider.

(d) Any publicly posted advertisement from a license applicant subject to license approval by the department must include the following information:

(1) A notice stating "Driving School Coming Soon"; and

(2) Display a functioning phone number and email address for the provider within the advertisement.

(e) An applicant applying for approval of a new provider license must not:

(1) Enroll students or conduct classes in driver training prior to department approval of the license application;

(2) Accept payments from prospective students; or

(3) Publish advertisements including the provider name or upcoming class sessions.

(f) A driver training provider must not advertise without including the provider name and license number as it appears on the provider license.

(g) All advertisements of a multiple classroom location or alternative delivery method shall meet the requirements in subsections (a) - (f).

Source Note: The provisions of this §84.80 adopted to be effective April 1, 2017, 42 TexReg 1400; amended to be effective September 1, 2020, 45 TexReg 6069; amended to be effective June 1, 2023, 48 TexReg 2702